Chiropractic Marketing Training Program
The ChiroCandy Training Program teaches practice owners and clinic staff how to build, run, and scale patient acquisition systems internally using our battle-tested marketing playbooks.
What will your practice team learn?
The ChiroCandy Training Program transfers the exact frameworks, ad strategies, and follow-up automations responsible for driving over $450M in patient revenue into your internal clinic operations.
Instead of outsourcing your marketing permanently, your team learns how to construct high-converting Meta and Google ad campaigns, produce educational authority videos, configure rapid lead follow-up workflows, and maintain dominant local SEO and AI search visibility.
Core curriculum modules
- Offer Design & Copywriting: Crafting ethical, compliant chiropractic offers that attract ideal cash and insurance patients without devaluing your clinical expertise.
- Meta & Google Ads Architecture: Step-by-step campaign setup, local demographic targeting, budget pacing, and conversion pixel configuration on Facebook, Instagram, and Google Search.
- Video Authority Framework: How to script, record, and publish high-retention short-form educational videos that position your doctor as the preeminent health authority in your community.
- Automated Lead Conversion & Scheduling: Building automated text and email nurture sequences that convert inbound online inquiries into confirmed Day 1 appointments.
- Proprietary ChiroCandy Frameworks: Full operational mastery of the Known/Found/Trusted model, Perfect Patient Tribe Turbine, and 3D-X Framework.
Who should choose Training over Done-For-You?
The Training Program is designed for practices that have an enthusiastic internal team member (marketing coordinator, front desk CA, or office manager) ready to dedicate 4 to 8 hours per week to practice growth.
If you want to develop proprietary marketing assets inside your practice, reduce long-term marketing overhead, and maintain complete hands-on control over your creative and messaging, training delivers the highest long-term return on investment. If your team is currently at maximum clinical capacity with zero administrative bandwidth, our Done-For-You program is the recommended alternative.
How training is delivered
- On-Demand Video Modules & Playbooks: Detailed SOPs, campaign templates, and video walk-throughs accessible 24/7.
- Live Coaching & Q&A Sessions: Regular strategy checkpoints with ChiroCandy media buyers to review active campaigns and troubleshoot performance.
- Campaign Creative & Funnel Reviews: Direct expert feedback on your ads, copy, and landing pages before you spend ad budget.
- Swipe Files & Plug-and-Play Assets: Proven ad scripts, email templates, SMS follow-up sequences, and graphic templates ready to deploy.
Frequently asked questions about the Training Program
Does my staff need prior marketing experience?
No. Our training is built specifically for chiropractic team members with zero technical or media buying background. We provide exact step-by-step SOPs and screen recordings for every action.
Can we transition to Done-For-You later if our team gets too busy?
Yes. Many practices start with Training and later upgrade to Done-For-You as patient volume grows and internal staff bandwidth shifts to patient care and clinic administration.