What Meta lead results did LifeWorks Family Chiropractic see?

The public screenshot shows 176 form leads and 9 website leads from June 2 to August 31, 2026. The two lead campaigns spent $2,734.59, giving 185 reported lead results at a calculated blended cost of $14.78 each.

Does the $14.78 cost per lead include video-awareness spending?

No. It includes only the two lead campaigns. The separate video campaign spent $410.73. Including all three displayed campaigns produces $3,145.32 in spend, or $17.00 per reported lead result.

Are those 185 results the same as new patients?

No. The total adds the two campaigns' reported lead results. It does not establish unique people, workshop attendance, booked appointments, or attended visits.

Where is LifeWorks Family Chiropractic?

LifeWorks Family Chiropractic is in Kelowna, British Columbia, led by Dr. James Whillans. The campaign shown here promoted a neuropathy workshop.

Case study

LifeWorks Family Chiropractic

LifeWorks Family Chiropractic's Meta report shows 185 lead results from June 2 to August 31, 2026: 176 form leads for a neuropathy workshop and 9 website leads. The two lead campaigns spent $2,734.59, or $14.78 per reported lead result. These are ad-platform results, not confirmed new patients.

Dr. James Whillans, DC · Kelowna, BC · Meta (Facebook and Instagram)

Meta Ads Manager screenshot for LifeWorks Family Chiropractic covering June 2 to August 31 2026. The neuropathy workshop campaign shows 176 form leads at $14.55 cost per lead. A paused conversion campaign shows 9 website leads. A video views campaign shows 41,141 ThruPlays at one cent each. — Source: Meta Ads Manager, June 2–August 31, 2026. The two lead campaigns show 176 form leads and 9 website leads on $2,734.59 combined spend. A separate video campaign spent $410.73; that spend is excluded from the $14.78 lead-campaign CPL.

What kind of practice is this?

Family chiropractic practice in Kelowna, British Columbia. The live Meta offer in this window was a free neuropathy workshop.

What was the challenge?

Inbound lead flow was inconsistent. Meta tracking was unreliable from March 4 through June 1, 2026, so the office could not trust conversion reporting on the old setup.

What did ChiroCandy run?

We moved sign-up from a website conversion ad to a Facebook Lead Form, refreshed creative and added audience exclusions to keep frequency in check, and set up HighLevel pipelines with automated appointment tagging for new leads.

What did the office do?

The office works the CRM pipeline to confirm unconfirmed appointment requests, follows the communication guidance, and stays in the loop on account changes.

What result will we stand behind?

The screenshot reports 176 workshop form leads on $2,560.55 spend and 9 website leads on $174.04 spend from June 2 to August 31, 2026. Together, those two campaigns produced 185 reported lead results on $2,734.59, giving a calculated blended CPL of $14.78. The separate video campaign spent $410.73. Including that awareness spending would make total displayed spend $3,145.32, or $17.00 per lead result. Neither calculation establishes workshop attendance, booked visits, or patient acquisition cost.

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Case study FAQ

What Meta lead results did LifeWorks Family Chiropractic see?: The public screenshot shows 176 form leads and 9 website leads from June 2 to August 31, 2026. The two lead campaigns spent $2,734.59, giving 185 reported lead results at a calculated blended cost of $14.78 each.
Does the $14.78 cost per lead include video-awareness spending?: No. It includes only the two lead campaigns. The separate video campaign spent $410.73. Including all three displayed campaigns produces $3,145.32 in spend, or $17.00 per reported lead result.
Are those 185 results the same as new patients?: No. The total adds the two campaigns' reported lead results. It does not establish unique people, workshop attendance, booked appointments, or attended visits.
Where is LifeWorks Family Chiropractic?: LifeWorks Family Chiropractic is in Kelowna, British Columbia, led by Dr. James Whillans. The campaign shown here promoted a neuropathy workshop.

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