CC 011 | Establishing Yourself As The Authority – Interview with Dr. Ed Osburn

This week we visit with Dr. Ed Osburn of The Chiropractic Philanthropist.

Dr. Ed practiced for 14 years–creating a thriving family wellness office with his equally enthusiastic wife, Dr. Karen Osburn.

He was forced to exit his dream practice after being diagnosed with a severe illness. However he knew that he had to bounce back and become part of the profession he loved.

Dr. Ed has developed a strong following of chiropractors worldwide through hosting his podcast, The Chiropractic Philanthropist. He continues to give back to the profession by developing tools such as TCP Academy, coaching and public speaking. In this episode we discuss establishing yourself as THE authority in your market.

Things Discussed in this episode:

1. You must have systems.
– Patient Systems
– Marketing Systems
– Etc.

2. Become an Authority:
– Be in every space
– Audio/Podcast
– Write a book
– Social Media: FB, Twitter, YouTube, Instagram, etc.

Starting a New Practice:

Chamber of Commerce
Screening
Health Talks
Coach/Mentor

Tools Discussed:

TCP Academy

How To Write A Book

Find Dr. Ed Osburn:

Podcast: The Chiropractic Philanthropist

Website: DrEdOsburn.com